The item was added to the basket.

To the basket

Dependable and highly creative partner

In 1949, company founder Fritz Ullmann put a revolutionary idea into practice: he transformed run-of-the-mill ballpoint pens into advertising media. Today, we employ over 170 employees at our main facility in Fischerbach in southern Germany and 170 cottage industry workers. We are one of the leading manufacturers of promotional pens in Germany, with annual sales of over 80 million promotional pens worldwide.

This represents the sound development of an international company that will continue to thrive in the years to come: The third generation of the family has now joined the management team and is successfully leading the family business into the future with fresh ideas.

Advertising Reflects Individuality

People who use uma pens, who advertise or write with them, are individuals. They have their own personal desires, expectations, taste and style – their own personal signature. They're people of character - looking for a promotional product to suit them. With the refreshing creativity and quality of its products, uma embodies this sense of individuality. True responsibility towards customers means having the conviction and drive to identify opportunities and push the envelope together with your partner. A responsibility embodied in every single product and in uma's sheer range of choices.

To the product configurator

The handwriting of a family with a great past and a promising future

Driven by the claim to produce high-quality and at the same time individual promotional ballpoint pens, Fritz Ullmann, the founder of the company, assumed responsibility right from the early days in 1949 and placed his confidence in a creative and innovative team. To this day, that approach has not changed.

That is because Fritz Ullmann recognised more than 50 years ago that, to paraphrase his words, "a ballpoint pen is more than a writing instrument!" With his idea of using the ballpoint pen as a promotional aid, the man awarded the Federal Achievement Medal (Bundesverdienstmedaille) by Baden-Württemberg was quite literally writing history.

That is how he is recognised for services rendered - not only in professional circles must also in Fischerbach where Fritz Ullmann, now an honorary citizen, does more than anyone else to create secure jobs. The town has also expressed its gratitude to him for this by naming a street after him, on which the company head office is now located.

To the contact persons

The world of ballpoint pens has a name – it's called uma

With an extensive product range of over 400 items and seven different finishing techniques, we have something for every customer. Whether you are looking for affordable or high-quality articles, we have what you need. 

You will find plastic, metal and natural writing instruments in our range, as well as matching cases and highlighters, all of which combine superior quality with an attractive design. Discover our varied product range and experience it for yourself. 

A versatile writing culture at its best

We are truly in our element, especially when it comes to complex production processes. These include state-of-the-art silk screen and pad printing machines for high-quality multicolour and UV printing as well as brilliant colour gradients. We finish elegant metal pens using innovative laser techniques or sophisticated engraving processes.

What this means for you is that there are lots of different ways to get your advertising message across. Our finishing options are as individual and varied as your customers.


Top Innovator 2024

German Design Award 2024

ecovadis Award 2023

Always up to date with the uma newsletter.

© uma Schreibgeräte Ullmann GmbH